Search Knowledge Base Articles

Subscriber

A subscriber is a person who has opted-in, or subscribed, to your email list. Your list(s) Email Assurance Grade is determined by the Deliverability Codes within your lists' address-by-address analysis. These Deliverability Codes provide valuable information on the subscribers within your list.

Did you find this article useful?

Related Articles

  • Stale List

    A stale list is one that has not been mailed to regularly. Usually with a stale list, the sender has...

  • Spam Trap

    A spam trap is an email address that's not actively used, but is actively monitored. Spam traps can ...

  • Soft Bounce

    Soft bounces typically indicate a temporary delivery issue for an email address. These bounces can o...

  • SMTP

    An SMTP server is a computer that receives outgoing mail messages and routes them to their intended ...

  • Permission

    Having permission means having a person's consent to send them email. By opting-in to your email lis...